Recommendations, resources,
tools & people loved and trusted
by Made at Dawn
Every tool and person here is thoughtfully chosen, tested, and trusted — whether you’re designing a brand, building a website, planning a launch, or streamlining your day-to-day.
Explore by category for your current needs.
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Small Business Resource Library
Resources & tools used, loved, and trusted by Made at Dawn
Launch Your Site
Website & SEO
Tools + Resources
After designing and developing over 40 websites, here are our favorite tools that we've curated over the years.
Kinsta
Kinsta is our go-to website host for managed WordPress hosting. If you actively update your site, we 100% recommend Kinsta.
Sign up for Kinsta
Hostinger
A less-expensive alternative to Kinsta. Take advantage of their introductory offer and get a 4-year plan for $153.22.
Get 77% off Hostinger
Shopify
An all-in-one website & eCommerce solution, best for consumer brands with many SKUs and requiring various delivery options.
Try Shopify for $1
Surecart
Our favorite eCommerce solution for WordPress. If you sell digital products, Surecart will make your life 10x easier.
Download Surecart
RankMath
An easy-to-use SEO plugin for WordPress. The free version of this plugin has enough features for you to get started.
Download RankMath
Kadence
Visual builder for WordPress — we use the free version of the Kadence theme and plugin for all of our website templates.
Download Kadence
Beaver Builder
A drag & drop builder for WordPress. We use this for more complex websites that require custom layouts and post types.
Purchase Beaver Builder
Namecheap
The place where all new business ideas start — we have been hosting all of our domains (over 100) here for the past seven years.
Register a domain
GTmetrix
A free (though limited) tool to test your website speed and performance. You also get a letter grade!
Analyze your site
Grow your list
Email Marketing
Tools + Resources
Flodesk
Make writing emails fun again! Flodesk has one plan for unlimited contacts & emails and extremely easy-to-use landing pages.
Get 50% off Flodesk
Klaviyo
If you are selling products, definitely consider combining it with Klaviyo. The data and automation levels with this platform is outstanding.
Sign up for Klaviyo
Optimize your business
Business Productivity
Tools + Resources
Made at Dawn has been designing and developing websites since 2015, and we've selected our favorite tools and resources for both website building & search engine optimization.
Google Workspace
Seriously, a non-negotiable. As a business owner, having a professional & custom Google email will make all the difference.
Sign up for Google Workspace
Setapp
This one subscription gives access to multiple apps so you don't have to pay for them separately!
Get a free month of Setapp
HoneyBook
HoneyBook streamlines all client processes, from inquiries to proposals, payments & invoices, and appointments.
Get 25% off Honeybook
Airtable
Airtable makes data and spreadsheets fun & easy. With interfaces and advanced views, it's essential in our business.
Sign up for Airtable
RankMath
An easy-to-use SEO plugin for WordPress. The free version of this plugin has enough features for you to get started.
Download RankMath
Kadence
Visual builder for WordPress — we use the free version of the Kadence theme and plugin for all of our website templates.
Download Kadence
Beaver Builder
A drag & drop builder for WordPress. We use this for more complex websites that require custom layouts and post types.
Purchase Beaver Builder
Namecheap
The place where all new business ideas start — we have been hosting all of our domains (over 100) here for the past seven years.
Register a domain
GTmetrix
A free (though limited) tool to test your website speed and performance. You also get a letter grade!